Your print clients are
already buying direct mail.
From someone else.
NCOA. CASS. Pre-sort. Dropship. Co-mingle. Informed Delivery. Informed Visibility. The postal stack of a full letter shop — wired into your existing print workflow. You keep the client. We run the mail.
included
No new hires.
the postal stack
Your shop is a letter shop
missing one thing.
- The presses.
- The clients.
- The relationships.
- A production floor that knows paper.
- NCOA, CASS, postal hygiene.
- Presort and drop-ship logistics.
- Commingle pools.
- Informed Delivery and Visibility.
Building that stack in-house is years and seven figures. We built it. You plug in.
Everything a letter shop runs on.
Seven capabilities, all in one platform, all priced as part of your usage. No separate vendor for postal hygiene. No separate vendor for tracking.
NCOA
Address update from the USPS National Change of Address registry. Mail the person, not the stale address.
CASS
USPS-certified address standardization. Qualifies every record for automation discounts.
Pre-sort Local Entry
Sort to the deepest postal discount on every drop. Automatic, per job.
Pre-sort Dropship
Pre-sorted freight to regional USPS facilities. The lowest postage rate available.
Co-mingle
Pool mail with other shops to hit automation discounts on smaller runs.
Informed Delivery
Your mail piece in the recipient's email preview. 63.9% open rate, 26.8% CTR.
Informed Visibility
Real-time tracking of every piece through the mail stream. From induction to mailbox.
Plus everything else.
Web-to-print. Variable data. Email. SMS. Meta. Dynamic QR. Real-time dashboards. If you want the full omni-channel offering for your clients — it's here.
See all features →
The math is the pitch.
Plug in your client list. See what direct mail adds to the bottom line. Numbers update live.
Three steps to a letter shop.
Plug in.
We onboard your shop and your client list. No hardware. No new hires. Your existing production floor stays exactly as it is.
Offer direct mail.
Your clients see a new service — from a name they already trust. Your name. Branded portal optional. Sub-accounts included.
We run the mail.
Data hygiene, postal compliance, drop-ship routing, tracking — handled. You ship print-ready. We keep the mail stream moving.
Questions print shops ask first.
Short answers for the most common questions. For anything specific to your shop, book a demo.
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What is a letter shop?
A letter shop (or mailing house) is a facility that handles the mail-prep side of direct mail: addressing, presort, postal compliance, and drop-shipping to USPS. Many commercial printers don't run a letter shop in-house because it requires postal software, USPS certifications, freight logistics, and specialized staff.
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What is Letter Shop in a Box?
Letter Shop in a Box is a DirectMail.io solution for commercial printers who do not yet offer direct mail. It provides the full postal stack — NCOA, CASS, Presort, Presort Drop Ship, Commingle, Informed Delivery, and Informed Visibility — as a platform, so printers can add direct mail revenue from their existing client base without building letter-shop infrastructure.
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How much new revenue can a print shop add with direct mail?
It depends on client base size, conversion rate, mailing frequency, pieces per mailing, and margin per piece. The on-page revenue calculator estimates added annual revenue from those inputs. A typical shop with 200 print clients, 15% converting to direct mail, 4 mailings per year at 5,000 pieces each, and $0.12 margin per piece adds about $72,000 per year.
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Does a print shop need new hardware or new staff to add direct mail?
No. DirectMail.io runs the postal stack, data hygiene, and drop-ship logistics. The print shop keeps its existing production floor, presses, and workflow. Jobs leave the platform as print-ready PDFs. No new hardware, no new hires.
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What postal capabilities are included?
NCOA (National Change of Address update), CASS (USPS-certified address standardization), Presort (deepest automation postal discount), Presort Drop Ship (freight to regional USPS facilities for lowest postage), Commingle (pool with other shops for discounts on small runs), Informed Delivery (mail piece in the recipient email preview — 63.9% open rate), and Informed Visibility (real-time per-piece tracking through the mail stream).
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How long does onboarding take, and what does it cost?
Most shops onboard in days, not weeks — there is no hardware to install or staff to hire. Pricing is based on volume and plan (Business, Reseller, or Enterprise). Book a demo to get an estimate for your client base and expected send volume.
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Can we offer direct mail under our own brand?
Yes. Letter Shop in a Box includes sub-accounts and branded client portals, so direct mail shows up to your clients as a service from you — not DirectMail.io. You keep the client relationship; we keep the mail stream moving.
Stop walking past the money.
Your competitors already offer direct mail. You already have the clients. The only thing between you and a letter shop is a login.